Kindra Cotton

Kindra C. Cotton Résumé

P.O. Box 78403, Nashville, TN 37207-8403
Google Voice: (619) 3-KINDRA (546372)
Austin, Texas: (512) 545-0398
Fax: (615) 472-7903
Email: Kindra[at]KindraCotton.com
Twitter: @KindraCotton

Multi-faceted, highly motivated, innovative, self-starting results-driven leader with more than ten years experience in information technology, online media & social networks, business management & administration, and research & evaluation with the ability to complete tasks on time while exceeding expectations and motivating colleagues and staff in teamwork-intensive environments. A well-rounded professional with demonstrated competencies in the following areas:

Internet Marketing and Online Branding
Search Engine Optimization (SEO)
Graphics, Editing, and Web Design
Computer/Technical Hardware & Software Management
Entrepreneurial Business Consulting
Staff Training and Supervision
Facilities Management and Events Programming
Business Intelligence, Data Mining, and Analytics
Front-line Customer Service
Written and Verbal Communication

Online Media, Digital Marketing & Social Networks

• Acquired extensive knowledge of digital media and the effective use of social networks and digital marketing campaigns to enhance a company’s online presence, web traffic, and brand awareness.
• Demonstrated understanding of the role of social networks, online communities, email marketing, affiliate marketing, and pay-per-click (PPC) campaigns in achieving a successful online marketing campaign.

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Search Engine Optimization (SEO)

• Exercised expert-level proficiency with web site optimization, SEO research and practices, and keyword generation and selection.

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Information Technology

• Created innovative graphic design products used to increase marketing efforts.
• Designed, developed, and maintained interoffice and public access websites, as well as electronic records databases.

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Computer/Technical Hardware & Software Management

• Obtained extensive knowledge of most computer software, hardware, and networking systems.
• Maintained knowledge of current news and trends while remaining creatively adaptable in order to stay abreast of new IT developments and ever-changing industry practices.

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Technical Skills
Highly proficient with the following on both Windows and Macintosh Systems:

• Microsoft Windows Vista/XP/Me/2000/98/95/NT/3.x; Mac OS X/Mac OS.
• Microsoft Office 2010/2007/XP/2003/2000/98/97; iWork; Open Office 3.0.
• HTML, CSS, Adobe PhotoShop, Adobe Acrobat, Dreamweaver, Visual Basic, and UNIX.

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Business Management & Administration

Entrepreneurial Business Consulting

• Provided entrepreneurial training and educational resources to small business owners thereby creating action-oriented plans designed for rapid integration, implementation, and follow-through.

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Staff Training and Supervision

• Supervised and administered a training program, including developing the program’s requirements, objectives, and timelines, and coordinating the training calendar.
• Organized interactive telecommunications-based training workshops for staff members, in addition to facilitating class lectures and course discussions in small and large group format.
• Maintained daily operational functions and employee concerns for approximately 200 people.

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Facilities Management and Events Programming

• Oversaw eleven job sites by providing continuous staffing and monitoring maintenance-related upkeep.
• Provided on-call administrative support on a rotational basis via an adaptable and flexible schedule.
• Organized major local and regional events ranging from professional conferences to entertainment venues, which included various aspects of personnel management, planning and budgeting, program design, project management, crowd control, and arranging participant accommodations and travel.
• Facilitated pre/post-event evaluations and research analysis resulting in improved planning and program development for future events.

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Research & Evaluation

Project Management

• Managed several projects requiring a multiplicity of skills using creativity and ingenuity to resolve issues in a timely manner, often on short notice.
• Succeeded in using superior organizational skills, innovation, and a detail-oriented professional demeanor to creatively complete tasks and resolve issues.
• Utilized quantitative and qualitative research analysis to improve usability and enhance support services for end users.

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Business Intelligence, Data Mining, and Analytics

• Facilitated several research projects pertaining to market research, data mining, and analytical business intelligence.
• Improved communication between customers and staff members through quantitative and qualitative research analysis in order to ensure superior customer satisfaction.

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Communication & Interpersonal Skills

Front-line Customer Service

• Provided excellent recognized front-line customer service in a stressful environment, while helping provide support and knowledge to a broad range of audiences in a professional and friendly atmosphere.
• Perfected interpersonal skills through exercising key “people skills” gleaned from several years of working with diverse populations.

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Written and Verbal Communication

• Demonstrated expertise in written and verbal communication with the ability to explain simple-to-complex topics to varied internal and external audiences.

• Produces online content frequently, including blog posts, podcasts, user-generated comments, and web articles.

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Education

Nashville State Community College (Search Engine College), Nashville, TN

• Certificate in Search Engine Marketing, August 2011

• Master of Education in Educational Organization & Leadership, May 2007
• Master of Science in Recreation Management, May 2004
• Bachelor of Science in Business Administration (Entrepreneurship), August 2001

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I can be reached via LinkedIn, on Twitter @KindraCotton, or by calling me on my Google Voice Line at 201-870-0234.

Thank you in advance for your time and consideration. If you would like to learn more about me, please feel free to read the following newsletter, or explore the rest of this site.

Sincerely,
Kindra C. Cotton

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